Latest Insights & Innovations

5 Proven App Ideas That Will Get You Results

With the millions of apps out in the market in 2017, it’s a no-brainer that the value of apps have slowly decreased to the point where paid apps are looked down upon.

Pankaj Chauhan

March 6, 2017

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Business

Why Social Media is Essential for the Survival of eCommerce?

Being a millennial, the first thing I do in the morning is to check my phone if an apocalypse began while I was sleeping or if Jesus was on his way back to the Earth.

Differentiating UI from UX: Clearing the confusion forever

The harmony in the design of a mobile app plays by its own rules.

What Marketing Tool Should You be Using: Email V/s Push

The Mobile Behavior Report from Marketing Cloud suggests that 80% of users subscribe to email alerts with the sole purpose of receiving alerts for coupons, while only half of these subscribe to push notifications for the reason.

6 Tools Used in App Development

Any developer can tell you that developing an app isn’t a simple task.

The Top Apps and Why!

Mobile app development has come a long way especially in the UK and apps are constantly competing for the top spot on the app store but which apps are truly on top? And why are they the top apps in their respective genre?Here is a list outlining the top apps on the app store and why! FoodJust Eat: Everyone loves takeaway food right? How about ordering it from the comfort of your own home and having it delivered right to your door? That is exactly what Just Eat offers.

How to ask for an app review without sounding too desperate!

So you’ve made an app and are all set to put it out to the world! A quality app takes a lot of time and effort to make.

App Store Surpasses 50 billion Total Downloads

On May 2013 Apple announced that they had surpassed 50 billion total downloads, and now they recently announced they have over 100 billion total downloads of apps in their store.

Tips to Design the Perfect Mobile App Icon

Your mobile app icon is all you require to make that first impression. It is the first thing users confront while looking through search results in the app store. An interactive and catchy icon is all you require to make users get involved. Here are some fool proof tips to get that perfect icon for your app.

How the Right Branding Can Either Make it or Break it for your App?

The whole world is in a Trauma! Instagram just came up with its new logo and surely enough, we didn't like it at all. Many of us even used some hacks to somehow get back to the old logo. Facebook is full of memes criticizing and mocking this non-understandable move. And what can be more worst than users uploading criticizing memes on Instagram itself. That logo which reminded many of their first camera was transformed into a 2D color filled sketch.

Manpreet Kour

June 8, 2016

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