Build a stronger co-sell motion with AWS
Prepare your software, AWS Marketplace presence, and go-to-market operations for program eligibility, then turn AWS alignment into qualified opportunities and revenue.
Turn AWS alignment into measurable commercial growth
AWS ISV Accelerate creates a structured route for software companies to build stronger relationships with AWS sales teams and bring their solutions to more customers.
Higher average revenue growth among partners that frequently co-sell with AWS.
Of AWS Partners reported higher close rates as a result of co-selling with AWS.
Of AWS Partners reported larger deal sizes through AWS co-sell motions.
Create more opportunities through the AWS ecosystem
ISV Accelerate gives eligible software companies greater access to the relationships, resources, and go-to-market routes needed to grow with AWS.
Turn co-sell opportunities into easier customer purchases
AWS Marketplace gives customers a streamlined way to evaluate, procure, and manage your software through a trusted AWS purchasing channel.
Build the foundations for ISV Accelerate eligibility
Join the AWS Partner Network, enroll in the Software Path, and achieve Validated or Differentiated status.
List at least one generally available software product in AWS Marketplace and complete the required account setup.
Establish a record of qualified and launched opportunities through APN Customer Engagements and AWS Marketplace private offers.
Meet the required training, opportunity, and recognized AWS revenue criteria before AWS invitation and enrollment.
Turn program readiness into a repeatable growth motion
Eligibility is only the beginning. Applify combines AWS technical expertise with marketplace and go-to-market execution to help you prepare, qualify, and co-sell effectively.
Align your architecture, security, and technical documentation with the validation requirements needed to progress through the AWS Software Path.
Prepare your listing, commercial model, and private offer capabilities to support customer procurement and AWS-led opportunities.
Establish the ACE processes, opportunity discipline, and internal ownership needed to collaborate effectively with AWS sales teams.
Turn program access into consistent execution through clear playbooks, aligned teams, and a stronger joint pipeline with AWS.
Take the next step toward AWS ISV Accelerate
Tell us about your software, AWS Marketplace presence, and current partner status. Our experts will assess your readiness, identify key gaps, and recommend the right next steps.
