The popular Hip-hop Ninja App Creator- Jack Cooney believes the move is a positive one, saying, “I think it’s fantastic, this will clear the Google Play store of so many junk and zombie apps that our games will find increased visibility on the store as the search terms will become much less cluttered.
This will make it easier for people to be able to find our app’s like Hop Hop Ninja! with better keyword searches like ninja or Nerd Agency and find much more relevant results.” (A previous pain point of developing for Android).
What Jack suggests here is significantly a common gripe among Android developers. After segmentation, what makes finding an app difficult is an overcrowded marketplace. The purge, a positive side effect of consumer privacy concerns, will certainly help clear the clutter to help users reach a more relevant search result.
The App developers who received the intimation have until March 15, 2017, to make the addition to their apps, or as the email warns “administrative action will be taken to limit the visibility of your app, up to and including removal from the Play Store.”
The purge will as well rival to the App Store Purge, in all certainty, making the discovery of the best Android Apps and Android Developers easier.
For app developers new in the industry, apart from knowing what can make users delete your app, now they also need to know what can make Google delete their app.
Thanks to The Next Web, we got a copy of the email. Here’s what it read: